Pages Navigation Menu

Promotional ideas and technique. Always radio, always positive.

Creative Review for June

Matt Fisher and James Beckingham

Matt Fisher of the BBC and James Beckingham of Global Radio

Featuring BBC Radio 1 and Fun Kids, it’s June’s Earshot Creative Review.

Play the audio here: Duration 33’16”

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Download the mp3 (31.2M).

Subscribe via iTunes.

This review features James Beckingham from Global Radio who’s playing and talking about his work on the Fun Kids brand and Matt Fisher from the BBC who runs imaging for BBC Radio 1 and BBC Radio 1 Xtra.

It’s rather a relaxed summery meander through some of their recent audio despite the fact that we recorded early on Friday morning in a stiff breeze in Regents Park, London. If you listen carefully, you can hear James audibly shiver at one point.

You’ll also hear audio from NME Radio, Absolute 80s and Capital FM. And that’s hot.

Plus we receive a question crowdsourced via AudioBoo. Look at us with the meme.

If you’d like to follow us, James is on Twitter as @tweetjamesb, Matt is @mrmatthewfisher and I’m @smartin.

James Beckingham

James started in the industry as a tech-op at Invicta FM and Capital Gold Kent, before doing some TO-ing on a station which he’d never heard of, but fell instantly in love with, called ‘Capital Disney’.  James stayed here, presenting, producing and running the show alongside the superb programme controller, while doing bits at Capital’s various other ventures, including Life and Holiday FM.

When GCap retreated from Digital, he headed to Emap and became Creative Producer on digital brands, working under Ric Blaxill to relaunch Q Radio.

The lure of Leicester Square was too strong though, and James returned to be a producer and presenter within the Content and Services team, looking after FunKids, Classic FM TV and instore radio.

Matt Fisher

Matt’s obsession with radio and audio imaging began in 1998. He is now the Station Sound Manager for BBC Radio 1 & BBC Radio 1Xtra.

Matt studied at the University of
Bedfordshire where he graduated with a First Class BA Hons in Media
Performance with Radio. It was there he first developed his radio skills
whilst at the helm of the University radio station Luton FM.

After graduation Matt worked at BBC Three Counties Radio and Chiltern FM (now Heart) where he cut his teeth as a presenter and producer.
He also created on air imaging and promotions for a number of GWR stations.

Then he was snapped up by Xfm London to join their Station Sound Team alongside Karl Pilkington. It wasn’t long before he was finally promoted to Head of Production and remained at the station for almost two years.

Then in 2005 he moved to BBC Radio 1 and joined the Station Sound Team
before ultimately heading the department in a role that sees him leading
a creative team to deliver Imaging and Promotions for two of the BBC’s
key youth networks.

Matt’s dedication and creative approach to radio has been rewarded with
numerous industry accolades including two Gold Promotions & Marketing
Awards, a New York AIR Award and several Sony nominations.

Notes

Radio Advertising Awards closing date for entries is 2nd July. Look for new categories including best radio as part of a multiplatform campaign and best writing.

Thanks to radiobeds.co.uk for the audio beds used in the podcast. Thanks also to Simon Cryer of Crying Out Loud for providing the Arqivas ceremony audio.

Still ahead

In July Peter Gee from TalkSport on the World Cup and his station’s Sony winning promo “Dear Stan”. Then in August, radio futurologist James Cridland helps radio creatives make the most of the digital and multiplatform opportunities before us.

Any views expressed are those of the contributors and not of Global Radio or the BBC. We acknowledge all rights held by the owners, creators and performers of the recorded works which are included solely for the purposes of education and review.

2 Comments

  1. What a great just outside broadcast. Curious to know what mikes and recorder you used. Just love the cheezy old school retro…

  2. Hi Jonathan – location recording is on one of these… http://www.roland.com/products/en/R-09HR – then I snip things together on Adobe Audition 3 on the train between Waterloo and Petersfield. Lastly, the complete podcast gets a final listen while being dubbed through one of these… http://www.orban.com/products/radio/dab/optimod-pc1101 and then encoded to mp3 and uploaded etc.

    I’ve had twice as many comments about the delightful birdsong than the insightful conversation this month.

Trackbacks/Pingbacks

  1. Tweets that mention Creative Review for June | Earshot -- Topsy.com - [...] This post was mentioned on Twitter by Stephen Martin, Jacob Rickard. Jacob Rickard said: Oh yes, @mrmatthewfisher is on…