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Promotional ideas and technique. Always radio, always positive.

Welcoming Jonathan Jacob

Jonathan JacobI’m really pleased to welcome Jonathan Jacob to Earshot Creative.

Jonathan has been blogging about radio marketing for several months over at radioandmarketing.com

He’s always alert to new radio marketing campaigns, works daily at the heart of a significant commercial radio S&P operation and I’m delighted that from now on his contributions will be here within Earshot. In fact, you’ll find his history of posts available already.

My own reflections on creative radio promotion technique, imaging and the Earshot Creative Review podcast will continue as ever, but complemented by Jonathan’s detailed and timely reports on new radio marketing and advertising campaigns.

Altogether, it means there’ll be fresh articles here more often with a wider spread of insight from across the industry.

I hope you’ll welcome Jonathan to the Earshot Creative fold and enjoy his contributions. As always I encourage your comments, suggestions and criticisms.

With very best wishes,

Steve Martin.