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Promotional ideas and technique. Always radio, always positive.

Earshot Creative Review, February 2012

Stuart Barratt, Kate Cocker and Chris Stevens

Stuart Barrett, Kate Cocker and Chris Stevens in Salford, Greater Manchester

As if it wasn’t chilly enough, we’ve travelled North to present the Earshot Creative Review podcast from Salford* this month.

Play the audio to hear freelance producer and leading member of SoundWomen Kate Cocker, GMG‘s Chris Stevens and Stuart Barrett of BBC Radio Manchester run some of their favourite production work and discuss it with Steve Martin.

Play here

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Download the mp3 (160kb/s stereo mp3, 52.3M)

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Why has Real Radio brought its jingles in-house? Do women and men make different kinds of production? Can you really rebrand a station for just one day and make it successful?¬†So many questions it’s like an Andrew Neill promo.

There’s also a special treat for fans of vintage radio comedy and the sound of children playing Angry Birds in the background. Work-life balance, ok?

The Earshot Creative Review is kindly sponsored by Hobsons.

If you’re unfamiliar with UK geography, Salford is a city in Northern England that is fast becoming the UK’s second largest hub for broadcast media. The BBC, GMG, Global Radio, Sky and others all have bases there while others like itv have announced plans to move in. The popular radio news site Radio Today is also based in Salford.
Views expressed are personal and not those of Guardian Media Group, the BBC or Spotify. The contributors acknowledge all rights held by the owners, creators and performers of the recorded works which are included solely for the purposes of education and review.