Details of the latest advertising campaign for Capital’s stations in the UK.
100% commercial production with Sara Hashem, Rick Loynes, Dan Seavers and Clare Bowen of Radiocentre. Conditions apply.
Radio is the one-to-one medium so here’s an ad aimed at just one listener.
How Share Radio introduced itself to readers of satirical magazine Private Eye.
See how the UK’s Oxis Media is introducing its JACK and JACK 2 brand to clients and agencies in three minutes of video.
LBC launches breaking news-style ads that are live in four hours, using real-time, dynamically served video.
Why don’t we hear more about the local businesses lifted by radio advertising?
See the launch ad for Chris Moyles on Radio X.
Five key facts about Radio X from a B2B perspective that have helped advertisers to plan their campaigns.
Radio stations need to be visible. Capital achieves this through its consistent visual style and regular tv exposure.
This Summer, Global breaks national media campaign for Heart to position the station as the ultimate station of the Summer.
How Toyota got Siri-ous with radio ads to keep Swedish drivers safe on the road.
Primesight, GTN and MediaCom are launching a national real-time campaign for Lucozade Energy, which will see digital outdoor ads synchronised with radio spots.
A branded radio station for dogs fetched top prize in the D&AD awards this year. Hear the audio.
BT’s latest campaign runs across the Global Radio network with unique talent-led creative for each brand.
Could we be seeing digital audio finally getting a share of the spotlight in 2015?
Condom brand Durex is to launch its first-ever radio ad today. Listeners will be able to watch the ad at the same time through a downloadable app.
Sydney-based KIIS 106.5 has launched 2015 with a tv spot that shows how ‘everyone is Kiising in Sydney’. See it here.
Win prizes and acclaim in a new competition for radio advertising creatives.
Looking for an app to help you test, demo and record your radio scripts? The RAB has come up with a new app to do just that.