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Promotional ideas and technique. Always radio, always positive.

Tea and sympathy

One BBC Local Radio station demonstrates its concern for older listeners with a unique tea-fuelled event.

Healing music from BBC Local Radio

How the BBC local network used a survey to help express its music positioning.

Earshot podcast: Gerald Jackson, Eloise Whitmore and Chuck Knight

Gerald Jackson on his 45 years of local radio production, producer of the year Eloise Whitmore and music-loving Chuck Knight of B101 Philadelphia.

Snow expense incurred

BBC Local Radio is promoting its public service snow reports on public service television. How very public service.