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Promotional ideas and technique. Always radio, always positive.

Talking about the other guys

When is right to acknowledge your station’s rivals on air? Steve Martin argues we should be less uptight about it.

Air your briefs

Win prizes and acclaim in a new competition for radio advertising creatives.

Listeners win a house with Heart

A family has won a new house with Heart in the West Midlands. See the video of the winning moment.

Taylor Swift radio contest ambushed by “creep” friends

When Boston’s Kiss 108 invited fans of Taylor Swift to meet her and attend her gig, they didn’t count on a tasteless online subversion.

Hobsons Voicesearch shortlist announced

Meet the four shortlisted candidates in our competition to find and reward new, unsigned British voice talent.

Voice talent competition update

Our search for new British voice talent moves up a gear with the finalists tested in studios across London.

The Hobsons voicesearch competition

We’re searching for new voice talent with some of our friends from across the radio industry. The top prize is 12 months artist representation from Hobsons. The shortlist will be announced in September.

Are you coming to the next Radio Academy event?

Fancy learning some promotional hints from Comedy Dave, Absolute and Bauer? Don’t miss this event in London on 21st March, produced by Earshot’s Jonathan Jacob for the Radio Academy.

Mystery voices and winners revealed

If you’ve downloaded the latest Earshot Creative Review podcast you’ll already know the results of the Hobsons Mystery Voice...

Competition update

Hello contest fans. Just to let you know that we drew the winners of the Hobsons Mystery Voice competition a few days ago. To avoid ballot...

Is the Fugitive a Renegade or a Shadow of its former self?

We present a first in our ‘Guest Blog’ from John Myers – Chief Executive Officer of the Radio Academy. This month BRMB...

You get one more chance

This competition has now closed. As 96.4 Eagle Radio’s Peter Gordon explained in the latest Earshot Creative Review it’s...

Think you have good hearing?

…well prove it by identifying our Hobsons Mystery Voiceovers. You could win a one hour voice session with your choice of Hobsons...

Win a voiceover session with Hobsons

This competition has now closed. Regular listeners to the Earshot Creative Review podcast will know there’s currently a fab...

Earshot Creative Review, April 2011

Recorded in Glasgow towards the end of April, this is one of my favourite Earshot Creative Reviews yet – a thoroughly enjoyable...