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Promotional ideas and technique. Always radio, always positive.

Mobile money and radio

Paym has launched in the UK. Hear how one of Africa’s successful mobile money services uses radio.

The new RadioPlayer campaign

This week sees the launch of a new extensive multi-platform campaign to promote Radioplayer to a wider audience encompassing radio ads, Google Admob banners, Facebook ads, Twitter, online and digital outdoor display.

Kiss launches app for listeners to remix Kiss tracks

Kiss has launched a new Remixer app that allows listeners to download and remix Kiss artist tracks which will lead to download chart sales.

Kiss launches Interactive Outdoor Ad

Kiss Breakfast launch a vibrant outdoor campaign across London with interactive QR code.

Radio sells the internet

Some organisations are just brilliant at controlling their brand identity worldwide. Orange is one of them, so you’ll recognise...

The rise of mobile

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And now for something completely different

After spending the best part of fifteen years working in radio promotions, navigation and presentation I’m changing. By the end of...