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Ideas and technique in radio promotion with case studies and the Earshot podcast.

Radio’s rare win at D&AD

A branded radio station for dogs fetched top prize in the D&AD awards this year. Hear the audio.

Skinny dipping in NZ

Is a station-led event based around Skinny Dipping going too far or the perfect way to engage listeners? New Zealand station The Edge gets listeners to bare all.

Great radio station marketing


Production help for New Zealand radio

Please see this open letter from Ande Macpherson in Christchurch, New Zealand. If you’re in radio production he’s appealing...

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