Chris Nicoll – Head of Production at Capital FM and Capital XTRA gives his top tips to upcoming producers on how to get the best for their on-air station sound.
Turn up the heat and optimise the effectiveness of your promotions with our handy checklist.
Take a listen to Bauer’s brand new station sound and imaging for their Place portfolio of stations.
Looking to make your first steps into radio? Need some killer advice? Check out these great hand-picked resources for all you need to know.
The team at 96.3 Radio Aire has created a stand-out radio drama series for the NHS to highlight the dangers of drinking. There’s also a fully interactive microsite and prize giveaway.
In this guest post, Orion Media’s David Lloyd explores the challenges of writing a radio promo script …
Change is inevitable, but can it help enhance creativity or does it risk turning a good thing bad?
KMFM in Kent get a fresh new sound to the station thanks to Audio Sweets from S2 Blue
Eastenders uses both TV creative and radio creative to promote the return of Sharon. See how the creatives differ to help create a variety of emotional connections with the audience.
‘Just one Cornetto’ is the catchiest jingle of all time, with 45 per cent of British adults claiming it pops into their heads against their will.
UTV Radio have been working with Music 4 to launch a new imaging package for their local stations across the North West, Midlands, Yorkshire and Wales.
Guest contributor Alistair Miskin with those radio script clichés that come up time and time again.
Take a listen to the new sound of HardRockFM in Asia with their ‘Music with Attitude’ power intros.
Student Radio Station, URN in Nottingham picked up Gold for Best Marketing and Station Sound at the 2011 Student Radio Awards. Lou Nash, from URN tells us about how revising the station brand to a more focused ‘student sound’ helped the station win gold.
This weekend saw a few local footie teams fight for bragging rights in the local derbies. Have a listen to see how radio brings this to life with examples from Radio City, Absolute Radio and Real Radio North East.
Steve Martin shares five reasons why great creative ideas can end-up making mundane radio. Discover the lurking creative perils and what you can do about them.
You’ll laugh when you hear this, but how much of it is the truth when you put together your next big station promotion or S&P...
This is a great fun video introduction to an awards category at the American Mercury Radio Awards from 1995. I have no idea why this has...