WNYC’s audiograms make audio more likely to go viral. They’ve shared their audio, now they share their code.
You may have heard the word ‘lets get on periscope’, ‘let’s ‘periscope that’ but what actually is this new app and how can radio use it?
Earshot explores social media techniques that we expect could get bigger in the coming months.
Heart launches a new marketing campaign in former Real Radio areas and Earshot Creative takes a look.
LBC achieved mass PR and promotional coverage as a result of hosting the first on air debate between Nick Clegg of the Liberal Democrats and Nigel Farage of UKIP. We explore the scale of it.
Radio 4 has kicked off a social media campaign to push their comedy offering which taps into Twitter to try to expand its audience.
Learn 5 ways to stop doing ‘Shit Social Media in Radio’ from this short video that was shown at the 2013 Next Radio conference.
The inside story of the epic Lincoln lip-dub video from executive producer Charlie Partridge.
Key 103 and XFM Manchester go head to head (or shall that be bread to bread) in a cheeky online marketing campaign.
In today’s every increasing social connected world – the role of social media as a comms tool for radio stations is ever more apparent – what happens when you slip up?
As Capital FM scores a place in the top 100 social brands chart we ask whether radio is the original social media.
Classic FM have re-launched their Facebook page with a beautifully presented Classical music timeline, making great use of Facebook’s page features.
Are you ‘pinning’? Earshot shares some practical tips on how radio stations can engage new audiences with the popular ‘Pinterest’ social media network – after all .. a picture is worth a thousand words.
Bauer has launched ‘The Kiss Breakfast Takeaway’ – a bitesized chunk of the best bits of the Breakfast Show. Earshot takes a look.
Last week, the news team at Metro Radio handed over their years of journalistic training to the listener and let them ‘choose the...
Last night, I was honoured to co-produce (with Paul Sylvester of Absolute Radio) the ‘Social Media in Radio’ event for the Radio Academy....
Yesterday saw the first in a set of announcements across the newly formed national Capital FM network – in regards to the line-up...
A rather exciting day for commercial radio in the UK – as Global Radio’s 95 – 106 Capital Network now becomes a...
Public radio in Sweden has been instructed not to encourage listeners to go and find them on Facebook. It’s against the law. The...
This post is based on a ten minute conversation I held recently with Kate Arkless Gray about the BBC’s Save Our Sounds campaign....