To celebrate the release of video game ‘Watch Dogs’ Ubisoft haa produced an innovative ad format allowing listeners to view the trailer and additional content with their smartphone.
This Thursday – XFM will completely rebrand to X-Men FM to coincide with the film release of ‘X-Men: Days of Future Past’.
Earshot takes a look at some of the great Brits 2014 PR stunts and radio coverage.
If you’ve spent the month doing dry January and those extra hours in the gym – then there’s a few tidbits out there that you may have misted. Here’s Earshot’s handy run down of cool things in radio marketing, promotions and production in January 2014.
XFM’s Breakfast Presenter Jon Holmes goes “Global” with his new backside tattoo – take a listen to the audio.
Xfm sounds rockier than ever with its direct new imaging from On The Sly.
Key 103 and XFM Manchester go head to head (or shall that be bread to bread) in a cheeky online marketing campaign.
Xfm maps Manchester in song.
Our monthly radio production podcast hits the North with producers Chris Stevens, Kate Cocker and Stuart Barrett.
It’s the festive edition of the Earshot Creative Review production podcast. So good, we posted it twice.
Direct from London’s Theatreland we play 2011’s greatest promotional audio with the people who made it. Get the podcast in two festive downloads.
When Danny Wallace took his Xfm show to the O2 Shepherds Bush Empire he reinvented a lost form of radio advertising.
Come on. What’s not to...