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Ideas and technique to help you promote and image radio

Earshot Creative Review, November 2012

Producer Brionne Olsen from South Africa’s 5FM.

South African radio production

This month we drop below the equator for a taste of AC and CHR imaging in South Africa. Our guest is Brionne Olsen, current imaging producer at national CHR station 5FM and formerly of regional AC brand, Jacaranda 94.2.

In conversation with Steve Martin, Brionne explains how he approached the challenges of imaging those two stations with some interesting examples that demonstrate his points.

We also hear audio from the Eric Chase in the US and Australia’s David Konsky that inspires Brionne’s work and we learn how radio can ruin a marriage – especially if you’re always practicing your voice work at home in the kitchen.

Jumoke, Mark, Sefa and ScottHobsons Voicesearch

Our shortlisted finalists Jumoke, Sefa, Mark and Scott enter the studios of high-end production powerhouse Reelworld with Andy Jackson to voice a selection of sweepers for the Student Radio Chart Show.

Reelworld has kindly donated a complete package of production from this session to Student Radio.

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[audio:|titles=”Earshot Creative Review for November 2012″]

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Earshot Creative Review imaging by Chris Nichol at Wizz FX  with custom vocals from Session Singer Online and beds by

The podcast is sponsored by Hobsons.

Hobsons Voicesearch report by Kate Cocker. Special thanks to Andy Jackson and Anthony Gay at Reelworld.

Views expressed are personal. The contributors acknowledge all rights held by the owners, creators and performers of the recorded works which are included solely for the purposes of education and review.