LBC goes national – new jingle package

As LBC becomes a new national station a new station sound appears too.

Here is a sneak peek into how LBC made its new jingles and the new station sound.

LBC flew to the Czech Republic to work with the City of Prague Philharmonic Orchestra and award-winning composer David Arnold to create the new package with an LBC sonic.

Take a look at our previous write up of David Arnold’s work for Classic FM in this blog from 2013 or listen to the launch audio sequence which launched the new national DAB station in this blog post.