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Ideas and technique in radio promotion with case studies and the Earshot podcast.

The Chris Moyles Radio X tv ad

Shot in Hoxton, East London. Creative by WCRS, directed by the Bobbsey Twins from Homicide, production by Blink.

The media plan includes spots on itv during the Rugby World Cup, including England vs Wales on September 26th and and various Sky channels.

You can see components of the b2b comms for the station in this post.

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