Refreshing a heritage news station
How WCBS Newsradio 880 in New York tries to sound like a trusted friend.
Twenty artists hidden in a picture puzzle
To promote its forthcoming Live Lounge Month BBC Radio 1 created a visual teaser puzzle on social media.
Podcast: Gordon Lundy, Matt Shields and Gavin Pearson
Gordon Lundy, Matt Shields and Gavin Pearson share examples of their imaging work and explain how they make it. Recorded before a live audience.
Breakfast radio hosts do one thing with alarming regularity
Can any UK presenter start or leave a breakfast show without mentioning their alarm clock? Earshot investigates.
Making audiograms with Headliner
Working in TV inspired Steve to turn audio clips into highly engaging shareable social assets.
Building the ‘digital first’ radio station
The local radio station that put its events and its web presence first.
Podcast: A Million Ads, dynamic audio and personalised ads
The creative opportunities in dynamic audio with Steve Dunlop and Sam Crowther of A Million Ads.
Title v talent
What’s the point of adding programme titles if listeners can’t even remember your station name and your talent?
Earshot podcast: Adam Burgess and Tom Cross
Adam and Tom from Contraband Media share the secrets of their imaging work for BBC Radio 1 and KIIS Sydney, with business tips to enter the world of radio production.
TV2 reminds us what audiences are really like
A short promotional film from Denmark that brings brand positioning and social experimentation together.
Twenty two times radio has made beer
Beer has helped to inspire radio enough times so it’s only fair that radio can inspire beer. Enjoy some examples from around the world.
The worst morning show ever
One radio station in Edmonton is lowering expectations ahead of a new morning show. Hear the audio.
Coming next, the past with Radio 1 Vintage
Our job is to love the new, the next and the coming soon. So how does Radio 1 reverse our promotional instincts to look back?
Earshot podcast: Konsky, Tarrant & Lisle
David Konsky, Ron Tarrant and Victor Lisle join Steve Martin at Reelmix in Miami.
Heart shows only radio is part of the family
Heart and Pandora demonstrate a key difference between streaming services and radio in their latest ads.
The renewal of Magic
The venerable Magic moves a touch younger and more uplifting. Its Content Director Tony Moorey explains how and why.
Kyle & Jackie O’s ‘You get a car’
Every caller to the Kyle & Jackie O show wins a Hyundai car on 19 May.
The duck with the bucks
A simple mechanic means everyone can play this fun sponsored game from Clyde 1 in Glasgow.
Fun new ways to use radio
With a station just for builders and one that’s more DIY, getting on air has never been easier.
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