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Ideas and technique to help you promote and image radio

The duck with the bucks

A simple mechanic means everyone can play this fun sponsored game from Clyde 1 in Glasgow.

Earshot podcast: Chris Ward of Bauer Media UK

Chris Ward of Bauer Media in the UK plays his team’s best imaging and promotional audio in this edition of the Earshot podcast.

Campaign secrets of ‘Magic in New York’

Inside one of Bauer’s top 3 campaigns of the year, with Head of Film, Sarah Clarke.

How Periscope can be useful to radio

You may have heard the word ‘lets get on periscope’, ‘let’s ‘periscope that’ but what actually is this new app and how can radio use it?