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Ideas and technique in radio promotion with case studies and the Earshot podcast.

EastEnders uses radio for its biggest ever storyline

The death of EastEnders character Lucy Beale is touted as its bigger ever storyline. Radio promotion is central to the marketing.

Hobsons Voicesearch shortlist announced

Meet the four shortlisted candidates in our competition to find and reward new, unsigned British voice talent.

Earshot Creative Review, April 2012

As the Sony Radio Academy Awards approach our podcast plays nominated work from the BBC, UKRD and independent production house Fresh Air Production, all discussed by the producers who made it.

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