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Ideas and technique to help you promote and image radio

Forth’s matchmaker video explains its new line-up

Bauer’s video introduces Forth 1, 2 and 3 as contrasting characters in a matchmaking video.

Can Bob get out of this Scot free?

A big reaction to a topical stunt, but can Bob FM avoid the longer term risks?

Capital FM gets local for The Selfie Song

The “Selfie Song” by The Chainsmokers has inspired Capital FM breakfast teams to create fun engaging content in their own local style.

A mistake made in Scotland

Remember to look after your listeners first. How Steve Martin learned this lesson in Glasgow, 20 years ago.

Earshot Creative Review, April 2011

Recorded in Glasgow towards the end of April, this is one of my favourite Earshot Creative Reviews yet – a thoroughly enjoyable...